500 Tips for Marketing Your Crafts

500 Tips for Marketing Your Crafts A huge collection of tips by and for artists and craftspeople to help you sell what you make! If you want to make money with your crafts, these invaluable solutions will save you time and money. Includes hundreds of tips about how to find craft fairs, how to get [...]

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Marketing and Selling Your Handmade Jewelry

Marketing and Selling Your Handmade Jewelry ISBN13: 9781596680241 Condition: New Notes: BRAND NEW FROM PUBLISHER! BUY WITH CONFIDENCE, Over one million books sold! 98% Positive feedback. Compare our books, prices and service to the competition. 100% Satisfaction Guaranteed Straight from a jewelry-business mentor, this guide to entering the bauble business compiles expert knowledge and wide [...]

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The Crafts Business Answer Book: Starting, Managing, and Marketing a Homebased Arts, Crafts, or Design Business

The Crafts Business Answer Book: Starting, Managing, and Marketing a Homebased Arts, Crafts, or Design Business ISBN13: 9781590771082 Condition: New Notes: BRAND NEW FROM PUBLISHER! BUY WITH CONFIDENCE, Over one million books sold! 98% Positive feedback. Compare our books, prices and service to the competition. 100% Satisfaction Guaranteed Completely revised and updated, The Crafts Business [...]

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Craft Business Part 2 – Craft Marketing Success Secrets

Craft Business Part 2 – Craft Marketing Success Secrets In craft business part one I looked at the basics of getting a bit more reach for selling your crafts by perhaps using Artfire as well as Etsy, or other combinations of what might be called “gallery” craft stores. Now we’re going to touch on the [...]

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The target market for your crafts

Knowing your target marketing is important if you want to be successful selling your crafts. What is the target market? It’s the group of buyers you want to sell your products to. That group can be defined any way you wish : by age, lifestyle, habits and any other distinctive trait you may think of. [...]

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Should You Raise The Price Of Your Crafts?

Many crafters underprice their work and charge less than they should for wonderful products. Raising your price may be the right thing to do, here are a few arguments in favor of it. Increase perception of quality : An item with a higher price point always equates better quality in a buyer’s mind. If the [...]

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Selling Patterns VS Selling Crafted Items

You wish to sell your crafts for money, but don’t like to make the same thing more than once or twice? Getting bored when trying to craft for profit, making the same thing over and over? You may have more success trying to sell craft patterns or kits instead. Here are a few points you [...]

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Crafting products for the long tail

How does a long tail apply to selling crafting stuff? The term « long tail » was first coined by Chris Anderson in Wired and was relative to the books and music markets. Simply put, it states that the total sales of products in low demand can exceed the total of the most popular products. [...]

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Improving the packages you send out

You just sold a fine crafted item. The last step is to package it so you can send it to your buyer. How can you get the most out of the package to improve your business and impress your customer? First, the packaging itself is important. The size may vary, and you can use recycled [...]

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